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pPosted by a href="http://www.seomoz.org/users/profile/286615"dohertyjf/a/ppGathering rankings is one of the most annoying and time consuming tasks of an SEO consultant’s work. Because of search personalization, it can be near impossible to find accurate rankings for keywords to report to clients or to use to gauge our work’s effectiveness./p pa href="http://www.ipullrank.com"Michael King/a and I have found a way to get rankings for the keywords driving traffic to your site strongdirectly into your Analytics/strong using Custom Variables. Not only that, but we can also get international rankings based off of

pa href=”http://www.flickr.com/photos/14511253@N04/4411497087/” target=”_blank”img id=”img-1319212706476″ src=”http://blog.hubspot.com/Portals/249/images/extreme-frustration.jpg” border=”0″ alt=”extreme frustration” width=”336″ height=”313″ class=”alignRight” style=”float: right;” //aAs a href=”http://www.hubspot.com/inbound-marketing-kit/” title=”inbound marketers” target=”_blank”inbound marketers/a, we’ve all experienced it. The extremely frustrating and productivity-debilitating

pPosted by a href="http://www.seomoz.org/users/profile/218981"Aaron Wheeler/a/ppOn Tuesday, a href="http://googlewebmastercentral.blogspot.com/2011/10/accessing-search-query-data-for-your.html"Google announced/a that signed-in users will, by default, be routed to the SSL version of Google (https://www.google.com). Before Tuesday, most users used non-SSL Google for their searches. Now, according to Google, quot;…a web site accessed through organic search results on http://www.google.com (non-SSL) can see both that the user came from google.com and their search query… However, for organic search results on SSL

Often times, going to the gym is caused by the inspiration that working out will help you drop down to the size you were before your metabolism decided it wasn’t 21 anymore. But have you ever thought that maybe your brand feels the same way? Billboards were the first form of advertising. And while we see them around, we have quickly learned that this immeasurable, outbound form of marketing isn’t very cost-effective. And although we have grown past our billboard days and established a solid online presence, we must never forget all that we learned from marketing in the past. Introducing the billboard exercise: the one and only w

pPosted by a href="http://www.seomoz.org/users/profile/104603"caseyhen/a/ppThis week Rand is joined by a href="http://twitter.com/DuaneForrester"Duane Forester/anbsp;of Bing to talk about all things Bing. nbsp;Rand and Duane will be talking about the shut down of Yahoo Site Explorer, the early stages of social search, the return of the meta keyword tag as a spam signal, and some new features in a href="http://www.bing.com/toolbox/webmaster"Bing Webmaster Tools/a./ppSpeaking of Bing, there are a few great posts that came out this week talking about Bing. nbsp;First, a href="http://www.slingshotseo.com/"

Posted by Dr. Pete Every SEO eventually gets fixated on a tactic. Maybe you read 100 blog posts about how to build the “perfectly” optimized URL, and you keep tweaking and tweaking until you get it just right. Fast-forward 2 months – you’re sitting on 17 layers of 301-redirects, you haven’t done any link-building, you haven’t written any content, you’re eating taco shells with mayonnaise for lunch, and your cat is dead. Ok, maybe that’s a bit extreme. I do see a lot of questions about the "ideal" URL structure in Q&A, though. Most of them boil down to going from pretty good

Is your landing page feeling a little under the weather? Let’s say its generating a good amount of traffic but failing to turn that traffic into leads. Diagnosis: Chances are, what you have on your hands is a conversion problem. Don’t worry though! The prognosis doesn’t have to be as fatal as you think. With a little bit of TLC and a few quick fixes, you can nurse your landing page back to health and turn that ailing page into a conversion-optimized, lead generating machine. 4 Ways to Heal a Poorly Converting Landing Page 1. Make Sure Your Messaging Aligns: One reason for poorly converting landing pages is unaligned messag

Posted by neilpatel This post was originally in YOUmoz, and was promoted to the main blog because it provides great value and interest to our community. The author’s views are entirely his or her own and may not reflect the views of SEOmoz, Inc. My first real company was an SEO agency. I was only 17 years old when I started it and I had no clue what I was doing. The only thing I knew was there was a business to be made from SEO because companies spent millions of dollars on pay-per-click advertising. I was fortunate enough to get my agency $10,000 to $20,000 a month in revenue within a year, but scaling the company to millions of doll

Inbound marketers agree: content is key to marketing success. Not only is content a valuable component of inbound marketing, but it’s also an effective tool throughout the entire sales process, from generating initial interest in a business to converting visitors into leads and all the way through the lead nurturing process to converting leads into customers. And according to new research from MarketingSherpa, marketers are concerned with all of these stages. While 60% of B2B marketers revealed that lead generation is their top priority, converting leads into customers trailed closely behind with 57%. So what kinds of content are mar