Archive for July, 2008

It is quite amazing now a day the numbers of sites that goes up each day. However most of those site owners are only knowledgeable of how to build a site. Most of them do not have a sense of understanding, on how search engines actually work and do not know about web crawlers.

All in all, we all know that ranking high on search engines is the major source in bringing prospective customers and viewers to your site. So why not learn a little more about how search engines work.

Search engines such as Google, Yahoo, MSN, utilizes what they call “spiders or crawlers” to index websites into their search database. When a site owner performs a directory submission of their site, the search engine spider is the one responsible in indexing your website. The “spider” is an automatic program generated by the search engine companies. This spider algorithm visits a website, crawls and remembers all the contents of the site, including the site’s Meta tags, and follows the links that the website connects to. Once this task is completed, the Spider returns all valuable data to its database and enters it in to the search engine system to be included in the listing. Keep in mind that spiders will only index a certain number of links from your site, so please keep it average and not include 300 pages or so.

Think of the spider as an inspector, it will always come back to your site to inspect any changes that has been done over a period of the time. This period of time depends on when the site moderator informs the spider on when changes usually occur, it can be everyday, every week, every month, etc.

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Every morning I visit my favorite sites to check out what’s new for that particular day. One of my favorite sites that I would like to share with you all is “Giveaway of the Day”. Giveaway of the Day is a site that offers different Free software programs on a daily basis, each day is something new. The programs can vary from antivirus software, video software, image editing, online powerpoint, and so much more.

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Besides the special free software thay they offer that particular day, they also display other useful programs that you can purchase for a low price. You will really find some useful software programs that will make your tasks easier and possibly more interesting. Besides, I’ll take anything that is FREE and useful.

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Meta Tags are what all search engines look at in one form or another to list your web site in a search engine directory. Located in the head of your web page code, your visitors don’t see them but without them your web site won’t get very many visitors.In order for each of your web pages on your web site to be properly categorized by search engine spiders they must contain three very important meta tags.

- Title Tag : This is the single most important tag. It is what search engines will use as the link to your web site within their directory. The title tag needs to contain as many keywords that apply to your page as possible, be no longer than 60 characters long (includes spaces) and be readable so that it will get people to click on it. Without a good title tag your web page stands little chance of coming up high in keyword searches done on search giants like Google.

- Description Tag : This is what you hope the search engine will use for the brief description that is placed after your linked title in the search directory. It should also contain as many keywords that are important to the web page, be no longer than 150 characters (includes spaces) and be a legible sentence. It should reinforce the title making readers want to click on your listing but do not duplicate your title word for word in your description. Some search directories use your web page content in place of this description so be sure your first few sentences of content reflect the purpose of the page and the page title.

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